As a fitness creator, you spend hours developing workouts, routines, and tips that help people. But between creating content, and managing your online brand, it’s hard to find time to scale your business.

That’s where Linktree Digital Downloads come in. You can package your best content, from workout guides to nutrition plans, and sell it directly to your audience through your Linktree. 

In this article, you’ll learn how to create and sell your first digital product, helping you grow a business while you sleep.

1. Start with one clear, valuable idea

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Your first download doesn’t need to be overly complicated. The most successful digital products solve a simple, specific problem.

Think about what your followers ask you most:

•  Can you share your weekly workout split?
• What’s your daily meal plan?
• How do I start training at home?

Use those questions as your product ideas. The goal is to create something that helps your audience see quick wins while introducing them to your coaching style.

💡Pro tip: Focus on clarity over complexity. A short, results-driven guide like “7 Days to Stronger Core Stability” often sells better than a long e-book.

2. Package it like a pro

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Once you know your topic, it’s time to design your guide. You can create your resource in Canva, Notion, or Google Docs, then export it to PDF. Keep it clean, actionable, and visually aligned with your brand.

Include:

• A clear title and intro
• Step-by-step guidance or workout programming
• Links to supporting videos or playlists
• Your social handles or QR codes back to your Linktree

💡Pro tip: Add personal touches like “Coach Notes” or a motivational message at the end. It helps your audience feel connected to you, even through a downloadable product.

3. Upload and sell directly through Linktree

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Once your guide is ready, upload it to Linktree Digital Downloads and set your price. 

Your followers can purchase and download your product instantly, without leaving your Linktree. It’s as frictionless for them as it is effortless for you.

💡Pro tip: Test your price. Start lower to build momentum, then increase as your audience and reviews grow. Even a $10 guide can drive consistent income if it’s positioned well. 

4. Promote your guide across your content

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Once your guide is live, talk about it consistently. Create short-form videos or story posts walking through one section of the guide, then invite followers to grab the full version from your Linktree.

Share real client feedback, before-and-after results, or behind-the-scenes clips of you building the resource. The more your audience sees your product's value, the more likely they’ll buy.

💡 Pro tip: Frame your promotion around transformation. Instead of “Buy my guide,” try “This is the 4-week plan that helped 10 clients start their fitness journey.”

Turn your knowledge into long-term income
With Digital Downloads, your expertise keeps working for you even when you’re not posting content. Each new product deepens your relationship with your audience, and adds a new passive revenue stream to your business.

Start selling your first fitness guide with Linktree Digital Downloads today.
👉 Add a Digital Download to your Linktree