Want to build an engaged audience online and grow your business?  You need the right tools in your corner to seamlessly own, reach and convert your audience at scale – and that’s where Linktree comes in.

Linktree provides an all-in-one ecosystem for business owners and creators looking to take a holistic approach to scaling, converting and connecting with their audiences. From cultivating a strategic social media presence to growing your mailing list like a pro, discover how to leverage your audience and maximize your earning potential online with these five must-try tools.

1. Leverage Linktree’s social planner

Give your social media the best shot at success by using social planner by Linktree, an all-in-one social media strategy and scheduling suite designed to enhance your online presence. 

Most creators and business owners are busy, which is why social planner comes in handy. It takes the guesswork out of showing up online, offering proven frameworks to support the content planning and scheduling process. 

From tips on best practices to recommendations on when to time your posts, Social Planner by Linktree is designed to keep your brand active – even when business gets busy.

When you use social planner by Linktree, you can: 

• Lean into strategy: A strong strategy is central to succeeding on social media, which is why it’s front and center in social planner. Leverage daily post ideas, templates, curated hashtag banks and more to give your accounts a competitive edge. 
• See your finished feed: The drag-and-drop feed planner gives you a visual calendar-style view of everything you’re planning to post each month. 
• Post (and cross-post!) with ease: Plan out your entire week, month or even quarter of social media content, then schedule it to go live at a specific date and time. Plus, you can seamlessly schedule content to Instagram, Facebook, TikTok and more – all from one place.

2. Boost traffic and sales with Instagram auto-reply

Another piece of the social media puzzle is responding to comments quickly and effectively. Without speedy customer service, your business is fighting an uphill battle. Conversion becomes more challenging the longer you wait, and when customer service is lacking, perceptions of your brand can suffer. 

One way to keep communication lines open – without investing significant time or energy – is to use Linktree’s Instagram auto-reply. With Instagram auto-reply switched on, you can trigger automated direct messages (DMs) when specific comments are left on your posts. 

Here’s how to harness the power of Linktree’s Instagram auto-reply:

• Provide immediate support: Set up auto-reply to quickly provide support and peace of mind. For basic queries, create templated responses that automatically send when a customer’s DM or comment includes a specific keyword. 
• Promote your products: Want to maximize your conversions from a single socia media post? Using Linktree’s Instagram auto-reply, you can trigger a follow-up DM when someone comments a target keyword on your post. This creates an instant connection and keeps the customer journey flowing without any extra effort on your part. 
• Share your mailing list: Owning your audience is everything, and a strong mailing list is your golden ticket to regular communication and conversion opportunities. Supercharge your database by using Instagram auto-reply to deliver a sign-up link via DMs to warm, high-intent leads. 

Learn more about utilizing Instagram auto-reply to strengthen your social media marketing. 

3. Boost engagement with Tr.ee link shortener

With Tr.ee link shortener, you can create easy-to-share links that live anywhere, from your social media bios to your latest email campaign. They’re clean, uncomplicated and stand out amongst the clutter online. 

When you use Tr.ee to shorten your links, expect these benefits: 

• Easier access to your content: Because they’re so short and simple, Tr.ee short links are easier for customers to find and click. If you’re trying to promote a new campaign or sell a product on social media, this streamlined process is invaluable. 
• Improved engagement: As a result, you should see a significant increase in click-through rates to your links. It makes sense: when you remove barriers to access, you make the customer journey smoother and more engaging. 
• Less clutter: If aesthetics are your thing, you’ll love Tr.ee link shortener. These short and easy-to-remember links cut out the clutter of long, convoluted URLs for better visual synergy on your feeds and other marketing platforms. 

Discover how to shorten your links in this how-to guide to Tr.ee link shortener. 

4. Collect leads with a form and stay organized from one easy place

Let’s talk about how you can collect emails with a form on your Linktree, then manage those new leads right from your Audience dashboard.

Owning your audience means accessing critical customer data like names, email addresses and zip codes, rather than relying on social media algorithms to reach your audience. This will give you the ability to speak to your community how and when you want, and makes your marketing strategy future proof in case of shifting tides online, like we saw with the recent TikTok ban. 

Start by adding a contact formto your Linktree to capture information from your leads. You can customize this with the most important fields for your business, then collect and manage responses without ever leaving Linktree. 

Once you’ve started gathering details from your audience, make the most of these details in Linktree’s Audience tab. This suite of features includes Subscribe, where people can sign up for instant updates from your business, and gated content like subscriber-only discounts and links to incentivize your most loyal followers. 

When used together, contact forms and Audience are packed with potential. The best part is that everything is centralized within Linktree, making it easy for customers to explore, engage and convert – and simplifying the management process on your end. 

Add a form to your Linktreeand explore the Audience dashboard to get started.

Linktree tip: Are you a content creator selling digital products? Linktree’s digital productslet you market and sell your content – whether it’s an ebook, a digital download or a course – in-platform to easily engage with leads and customers. Learn more about how to share digital productson your Linktree. 

5. Tap into handy third-party integrations

Once you’ve collected customer data, the final step is to use it to your advantage, which is where Linktree’s third-party integrations enter the chat. By closing the loop, you’ll generate more engagements and conversions than ever before. And now, you can do it without leaving Linktree. 

Instead of manually exporting the information you’ve collected using a from on your Linktree and Audience tools, keep things streamlined by selecting from a handful of popular integrations, including data management tools like Google Sheets and email clients like Mailchimp and Klaviyo. 

Here’s what’s on the docket: 

• Google Sheets: Export your data directly from Linktree into a Google Sheet, where you can then harness it and import it into other programs. 
• Mailchimp: This popular, entry-level email builder now integrates with Linktree, meaning your data will flow across effortlessly. 
• Klaviyo: Another commonly used email client for businesses big and small, Klaviyo’s integration with Linktree gives you the ability to import, manage and segment your audience with ease. 
• Kit: Designed specifically for creators, Kit is a purpose-built ‘email-first operating system’. Connect your Kit account to Linktree to make managing lead data a breeze. 

These powerful integrations are available on Linktree Pro and Premium plans. Learn more about adding them into your digital marketing ecosystem.

When you’ve set up your integrations, the world really is your oyster! From newsletters to sales announcements to automated responders, email marketing opens up lots of opportunities.

With these tools, Linktree is helping you build more connections, streamlined interactions, increased conversions and better access to your data. Try Linktree now to supercharge your audience and business growth.