You can’t fit your whole personality into just one Instagram ‘link in bio’ – unless that link branches out into several others that show the extent of your online presence, especially on social media.

Maybe you’ve started a podcast for fun, but you also have an e-commerce site for your business venture. Maybe you’re a rising star on a variety of social media platforms. Or you might just have a lot of different projects you’d like to share with others. It may seem impossible to just pick one, but Instagram only lets you post one link in your bio.

As a person and a brand, you’re far more than what one link can possibly show, and we respect that – so much so that we’ve made a workaround for this tricky little issue that Instagram presents.  

With Linktree for Instagram, you can add a URL that branches out into up to five other links. This means you can direct your followers to your comedy podcast, e-commerce site, professional site, YouTube channel, and Facebook page – from one compact link. Pretty cool, right?

Before you add a link to your Instagram bio, read up on what Linktree can do to boost the quality of your engagement and the number of your followers.

Why add a Linktree link to your Instagram bio?

You want your followers to learn all they can about you, which is the obvious reason for using a link that branches out into several others. Here are some other perks of doing so:

1. You’ll grow your follower base: As you invite your Instagram followers to visit you on other platforms, they may start following you on those as well. Plus, just as you can add a link to your Instagram bio, you can add one to your bios on other social media accounts, including a link back to your Instagram page. That way, people who follow you elsewhere can start following you on Instagram too.
2. You can monetize your audience: Whether you have an e-commerce store or any Etsy page, you can monetize your Instagram following by directing your users to your purchasable content elsewhere. Even if your Instagram following is primarily friends and family, they can still turn into leads for your online business. If you have an IG business account, redirecting your followers to your e-commerce page so they can easily make a purchase is an absolute must.
3. You can learn from your analytics: Use your Linktree analytics to see what your followers are engaging with most. This powerful data can help you improve your content or engagement strategy. You can look at views, clicks, click-through rate (CTR), and time to click (TTC), which is the average amount of time it takes a viewer to click on a link on your Linktree. If you’re an influencer, this knowledge is essential to your success.
4. You can connect with people offline: In the last few years, especially since the onset of COVID-19, the QR code has gained a new kind of prominence. It’s replaced menus and has started showing up on all our packaging. You can use your Instagram QR code to drive traffic back to your Linktree, guiding your followers to your restaurant’s menu, more information, your e-commerce page, and beyond.
5. Your Linktree can represent your vibe: Since you can customize your Linktree, you can infuse it with the look and feel of your brand. Consider this mini page an extension of your branding or marketing.

How to add Linktree to Instagram

Ready to get started? Here’s how to add a Linktree to your Instagram account.

1. Head over to https://infostellar.info/.

2. Create a Linktree account. You can choose your username for your custom URL and select from various plans, from a free account to paid ones with advanced features.

3. On your Admin page, select Add New Link to start adding URLs to your Linktree.

4. Select Appearance to choose a theme for your Linktree that represents you or your brand well.

5. Select Share for a variety of options on how to get users to interact with the link. Or, simply click or tap Copy at the bottom of the pop-up or copy your unique URL right off the admin page to quickly grab your link for pasting elsewhere.

6. Head over to Instagram and click on your profile picture in the lower left-hand corner of the screen to bring up your Instagram profile page.

7. Select Edit Profile to edit the bio section of your page.

8. Paste your Linktree in the field for an Instagram bio link, and click or tap Done (iPhone) or the checkmark (Android) in the upper right-hand corner of the screen to save your changes. You’re all set to interact in a broader, more exciting way with Instagram users.

With Linktree, you can have all the fun you want

Even the most basic Linktree plans let you have a lot of fun designing your account and exploring analytics. Here are some key benefits of signing up with Linktree.

1. Even with a free plan, Linktree offers unlimited links.
2. With the ease of Linktree, there are all sorts of websites to put in your Instagram bio – links to your other social media accounts, articles you’ve written, your blog’s newsletter, your LinkedIn account, downloadable content, and video or audio content (like TikTok or YouTube videos or your podcast).
3. Even with a free plan, you can access a variety of fun themes for your mini-page.
4. A free plan will allow you to see basic analytics data like clicks and views. When you upgrade, you can see valuable information on sales, where your engagement is coming from, mailing list integrations, and what devices your followers use.